Posts Tagged ‘ building a brand ’

Five Rules for Sales Success

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June 18, 2012
Five Rules for Sales Success

There are five ironclad rules for selling anything, anywhere, at any time. This is assuming, of course, that you’re starting with a quality product that is priced competitively, and that you are promoting the product in the places where your prospects would likely look for it. But even with all that in place, any...
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Top 5 Interview Questions to Prepare For

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May 30, 2012
Top 5 Interview Questions to Prepare For

It’s human nature to be nervous about an upcoming interview. Besides trying to find out all you can about the company, you need to present yourself in the best light possible and prove that you’d be a valuable asset. The anxiety that comes with interviewing can be lessened, however, if you remember that job...
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Become Genuinely Interested in Other People

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January 9, 2012
Become Genuinely Interested in Other People

Alfred Adler, a famous Viennese psychologist, wrote a book entitled, “What Life Should Mean to You.” In that book he says, “It is the individual who is not interested in his fellow men who has the greatest difficulties in life and provides the greatest injury to others. It is from among such individuals that...
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Learn How to Disagree Agreeably

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October 28, 2011
Learn How to Disagree Agreeably

“Here lies the body of William Jay, Who died maintaining his right of way— He was right, dead right, as he sped along, But he’s just as dead as if he were wrong.” Dale Carnegie included the above epitaph in his legendary book, “How To Win Friends and Influence People.” The moral of the...
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Leader: Women can fuel economy

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October 3, 2011
Leader: Women can fuel economy

The following article by Diana Penner appeared in today’s issue of IndyStar.com. It offers a compelling look at the challenges faced by women—and in particular African American women—in our country’s economic recovery: Officially, the United States is slowly emerging from a recession, but for African-Americans — especially women — current conditions add up to...
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The Business of You!

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June 3, 2011
The Business of You!

Did you know that it only takes three to five years for over 50 percent of working skills to become obsolete? Today’s business analysts are now saying that today’s high school graduate will have, on average, five completely different careers in their lifetime. Notice they’re not saying “five different jobs.” Five completely different careers...
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Learn how to position yourself as an expert in your field

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February 9, 2011
Learn how to position yourself as an expert in your field

One of the biggest things you struggle with as a small business owner is positioning yourself as the go-to service provider in your particular industry, am I right? You work every day to establish yourself as the expert so that you’re the obvious choice when a customer is looking for the type of product...
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